What for it was it is necessary? iPod with by support of video has been let out, iTunes theoretically could sell films. Remains to agree with movie companies about division of profit and conditions new the Internet-business and to create one detail, about which we shall talk hardly later. How to agree with movie companies? If with the musical industry was all it is more or less clear, the prospect of sales of films through the Internet, probably, caused not too rough optimism at directors of these movie companies. The basic fears was two: a piracy and decrease in sales of DVD-disks in retail. Therefore, most likely, phone of chapter Apple hardly was broken off with by fantastic offers from these directors. But Steve Jobs, notebook serial port possibly, expecting this situation, has acted it is artful enough. We shall glance a little more further in the past. In far to 19 year Steve Jobs has bought division The Graphics Group at studios Lucasfilm for millions dollars, from which the companies as the capital have been given. Later this company has been renamed in Pixar, has moved from Point Richmond in Emeryville (all in California) and in cooperation with Disney began to create and to let out the cartoon films created on the basis of of computer animation (Disney them in common financed and distributed). With 19 years the studio became known owing to cartoon film Toy Story (History of toys), later hits A Bug's Life, Toy Story 2, Monsters, Inc., Finding Nemo, The Incredibles and Cars. But somewhere in 20 have followed - 20 years the contract with Disney came to an end, notebook serial port Steve Jobs and then boss Disney Michael Ejsner (Michael Eisner) not could agree, therefore in the beginning Steve Jobs has declared 20 years, that Pixar will search to itself the new partner. Say, that a significant role personal hostility between heads of the companies has played. In October 20 years E`ysnera has replaced on the to post Bean Ayger (Bob Iger) which it is fast has freshened attitudes with Pixar. And already January 20 years both the head have declared, that Pixar it will be sold Disney for 7. Billion dollars. That is important - the transaction has been made not for cash, and for actions and Steve Jobs with this moment became the largest shareholder Walt Disney Company, the holder approximately % of actions. Whether costs after considerations of these notebook serial port transactions to be surprised, what first partner Apple on sale it-layn of films through iTunes Store became five companies, belonging empire Disney? It Walt Disney Pictures, Pixar, Touchstone Pictures and Miramax Films. Thus it is visible, what, whether for certain the possession significant family in percent of actions Walt Disney has allowed to Jobs sklonit' a management to risky to an invention to place films in iTunes Store. Jobs about it of January could think? Hardly - in fact in the end 20 years already were on sale various TV-shows in iTunes Music Store and Apple for certain negotiated with film studioes about accommodation feature films. Probably, negotiations were not too successful and the chapter the companies it was necessary notebook serial port to go on such large transaction with Disney. So, now we closely send to a question about the reasons of occurrence most Apple TV. September sales feature films in iTunes Store which it is possible to look through both on a computer, and on iPod with support of reproduction of video begin. Perfectly. Here only as now to convince buyers to get films in iTunes Store, instead of in the nearest retail to a point sales DVD? Whether they Will want skachivat' films and at it not to have opportunities to look through them on the big screen with a pack popkorna in hands (or to have, certainly, but preliminary having connected the computer with the TV - that does by a cable very much notebook serial port small percent of people)? For the complex decision lacks one element - Apple TV. An element which will transform on-line film from iTunes Store in very an attractive product which it is possible to look through on a computer, iPod and a house cinema/TV. For this reason, contrary to to traditions and PR-strategy of the company, prefix Apple TV has been presented not in day of the beginning of sales, and in advance, September that buyers did not face by a choice between iTunes Store and DVD-shop, and have preferred iTunes Store, knowing, that those films which they now buy, they in the near future can it is comfortable look through and on the TV. And for Apple on that moment it was very much important - for attraction of new movie companies notebook serial port follows as soon as possible to show successful sales of films and to tell to these companies about benefits which them wait after for accommodation of films in iTunes Store. Disney, by the way, played on hand Apple in this question - it it is constant acted as the propagandizing megaphone informing about supersuccessful sales of films in iTunes Store and about volume, that it reteylovy'y DVD-business at all has suffered from on-line sales. It to a word about shareholders. With preconditions and the reasons of occurrence Apple TV we have understood, now let's consider in more detail, that is this device. It the television hookup, under the form a little reminding computer Mac Mini which is connected to the TV (or, forgive, to your plasma/LCD-panel), contacts a computer (whether it be Mac or PC - it is not important, the main thing, that has been established iTunes) on wireless communication notebook serial port Wi-Fi and allows to reproduce contents of your library iTunes on the big screen. Copes all this business, certainly, firm compact board DU. Let's begin from the very beginning. The first, that confuses, after opening is good made and a beautiful box - full absence of cables. Is only one cable - network, for a feed. All. Neither HDMI, nor componental... Anything. Certainly, the minimalism always was in style Apple, but whether not too laconic the complete set this time has turned out? In the rest, certainly, everything is all right - board Apple TV, instructions, all on a place. By the way, this unique network cable pleases with that, that the power unit is inside Apple TV - sticking out "brick" nearby sockets is not present, it is very pleasant and is practical. Well, we connect a novelty in a notebook serial port network, then to ours to the HD-TV, we accustom with the board. At us in one to a room was and Apple TV, both iMac and MacBook - it is amusing was to observe, as at pressing on any button on board Apple Remote, simultaneously three devices responded at once all. After several pressing it began to irritate - it was necessary "to adhere" each board only to one device. It is done it is simple - enough to approach to Mac (or Apple TV), to direct board so that it has apprehended only the object necessary to us, to press notebook serial port and to take simultaneously key Menu and " to the right ". Somewhere through five seconds on the screen there will be the characteristic badge symbolizing the formed sheaf. Everything, now only on actions of this board will react the given device. That "to untie" the board, in Mac costs to come in System Preferences-> Security and to press Unpair, and in Apple TV there is a corresponding item in the menu. After inclusion Apple TV asks connection to to a wireless network. Automatically it not is created. It it is a little bit strange, considering constant accent Apple on convenience and simplicity uses by products under its mark. What stirred to the Poppy most to find out Apple TV and to adjust with it though any wireless connection? So is notebook serial port not present, the user should to create it. If it at you already is any complexities to arise should not. If is not present, not be upset, it to create it is not complex. For example, in Mac for it it is necessary to come in System Preferences-> Sharing-> Internet and in field Share your connection from: to choose Built-in-Ethernet, and in field To computers using: vy'rat' AirPort. Thus you do two good has put - first, create Wi-Fi a network, secondly, "rassharivaete" it for those who is connected through AirPort (read "Wi-Fi"). At will establish the password (we even urgently advised it to establish, in order to prevent occurrences of people which will be connected to your Internet without yours it will be conducted as Apple TV to ask it notebook serial port it is rare, and probably and at all once). After connection with will be established by a network, you can connect new library iTunes. Come in menu Sources and choose item " Connect to new iTunes ". On the screen the five--place digital code which it is necessary to enter in iTunes will be highlighted, then Apple TV will appear in the list of devices. If you connected even time iPod to a computer, on which will be established iTunes in adjustments of synchronization Apple TV to you all it is familiar. They are traditional - you can choose your favourite pleylisty' for films, TV-show, Music, to specify podkasty' and photograph albums. From below visually the notebook serial port volume of the borrowed space is shown to that or by other type of media. In general about synchronization costs tell separately. Apple TV can to be synchronized with by one iTunes-library and to use five as sources. The last it is especially interesting - for viewing of films/Oo-shows/��n�a?O�o, listenings of music and podkastov to you unessentially preliminary to adjust synchronization and then to wait for transfer of the information on Apple TV.

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